A lot of my clients have been requesting thought leadership articles of late – which is great, because it’s one of my favourite types of content. You’ve probably heard the term, thought leader, but might be wondering what it’s all about and whether it’s worth the effort. Well… It’s a great way to share your […]
It seems like a fair question, eh? But one I’d almost taken for granted. A fellow copywriter and I were having a chat yesterday about how different people define (and, er, spell!) copywriting. We’ve seen it written as “copyrighting” (yeah, it’s a thing, but not what we do), “copywritting” (no), and even “copywrighting” (woah)… An […]
Oh hey 2019, I see you… almost! The ride that has been 2018 has whizzed along so fast – even with a six-week break in the middle to go on an even bigger ride across Alaska and Canada to celebrate my 10-year wedding anniversary. W’hoo! It whizzed along with all the expected twists and turns […]
Ahhhh, social media. Isn’t it wonderful… And yet sometimes not… I recently wrote an article for Roooar Magazine, Use Social Media to Empower Not Disempower, about my love / loathe relationship with social media. It’s different for personal and business, but I use it in ways that suit me for each rather than feeling compelled […]
Client: Ouwens Casserly Projects The brief: Ouwens Casserly Projects engaged Little pink typewriter to write and/or edit website copy for this gorgeous new residential project, Third Avenue. The outcome: I wrote/edited keyword-driven copy for the new website, including the About page, and the sustainability, landscaping, architecture and selections content. Testimonial: You can read Sonja’s kind words […]
Client: Ouwens Casserly Projects The brief: Adelaide-based property developer Ouwens Casserly Projects was looking for website copywriting and editing services for its new sustainable urban development, Third Avenue. After some interstate phonecalls and emails to consolidate the brief, Little pink typewriter got typing. It was a super-tight timeframe, but we got there! I wrote/edited keyword-driven copy for […]
Today is all about writing gritty, technical content for one of my construction industry clients. It’s not everyone’s cuppa tea, but I love getting stuck into meaty, technical content and making it say what it is trying to say – in plain English. I provide technical writing and content curation for: STEM (science, technology engineering […]
While I wouldn’t necessarily call myself an entrepreneur, I recently answered my ‘why’ question for CEO Blog Nation. In the article, ‘25 Entrepreneurs Explain Why They Started Their Business‘, I talk about ‘one’ of my whys – mobility. “I am just starting my freelance copywriting, editing and publishing business, Little pink typewriter. I started because […]
Client: Chic Bridesmaid The brief: Back in 2014, long before Little pink typewriter was even a thought, a former colleague emailed me from the US: “We’re looking for an awesome copywriter to help us build our brand and website. Even before we talked through any specifics of the company or even the mission of the […]
Hello, Tap, tap, tap… is this thing on? Welcome to the Little pink blog. Here you’ll find out about what’s been happening on Little pink typewriter’s keys – my latest copywriting projects, articles, collaborations and other word-nerd content! If you have any questions, pop them in the comments box or email me: hello@littlepinktypewriter.com.au. See you […]
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