Hi! Thanks for swingin’ by.
Okay, I’m not really a little pink typewriter – I’m a human! I don’t have a little pink typewriter and I do work in the 21st century, but I am passionate about the craft of writing and its traditional tools, like the little pink typewriter and its always handy sidekick, the little red pen…
So who am I and what does Little pink typewriter do? I’m a copywriter, editor, and self-confessed word-nerd. Apostrophe misuse (abuse!) drives me crazy.
I work with you – and other collaborators – to create content, print or digital products to help you better communicate with your clients. Through my Think | Write | Collaborate | Create process, I develop quality content and products that are on-brand, on-message, and create engagement.
Real name Jeanette Muscat. Collector of many nicknames, so feel free to create your own.
I love words (obviously), about as much as I love shoes, red velvet cupcakes and a well-made Aperol Sour (needs the egg white!)… and dogs.
I was born and bred in Brisbane (aka Brissie), Australia. After snagging a journalism degree and freelancing around the traps primarily in the local music and arts industry, I went for a sticky-beak in the UK. Two years later, then another four in Dublin (it happens), I realised I loved travelling and meeting people from all over the world as much as I love words.
I cut my journo and copywriting teeth in street press and marketing consultancies, improved my Mac skills typesetting books in a publishing house (which I loved!) and working in advertising. When I eventually settled back down under, back in Brissie, I combined the fine art of writing and editing with strategic communications, and learnt to balance right-brain creativity with the glamorous world of engineering, science and other technical fields. Who knew?
I’ve upskilled from print to digital (but still LOVE the print process) and written about everything from fashion and food to architecture and property, mining and construction, and indigenous issues. I love getting stuck into messy, technical content as much as I love talking up the latest and greatest hybrid, booze-infused donut-burger.
Bachelor of Arts – Journalism, Media, Communication
Graduate Certificate in Arts – Professional Communication,
Critical Reasoning, Human Rights
Google Analytics – White Chalk Road
Inbound Marketing – HubSpot Academy
Content Masterclass – Social Media Perth
Cultural Awareness Training – Kart Koort Wiern
Communicating and Connecting with Aboriginal Clients – WACOSS
Get in touch
m: + 61 410 730 084
How it works
Little pink typewriter doesn’t just start frantically tapping away at its keys. It works with you (and collaborators as needed) to create – your content, print and/or digital products – through its interchangeable Think | Write | Collaborate | Create Little pink process…
Before we write, we think. Before we collaborate, we write. Before we create, we collaborate. Before we produce, we create.
It’s imperative to start every project with a solid brief. Without one, I won’t get your messaging and voice right.
Little pink process
I've been around the block - and the world!
My 20+ years' copywriting, editing and publishing experience spans roles with magazines and digital marketing companies, a publishing house (Dublin), global engineering consultancies (Brisbane and Perth), boutique PR agencies (Brisbane and Perth), and the public sector.