Vale Janet Mackenzie

I read this beautiful obituary in my Institute of Professional Editors Limited enews this morning. What an incredible editor, life and legacy. “Good editors may be likened to those crystal-clear prisms which form a vital part of a pair of binoculars. They are not there to alter the view or change the scene, but to make it […]

2018: Little pink rollercoaster!

Oh hey 2019, I see you… almost! The ride that has been 2018 has whizzed along so fast – even with a six-week break in the middle to go on an even bigger ride across Alaska and Canada to celebrate my 10-year wedding anniversary. W’hoo! It whizzed along with all the expected twists and turns […]

Project profile: Third Avenue website

Client: Ouwens Casserley Projects The brief: Ouwens Casserly Projects engaged Little pink typewriter to write and/or edit website copy for this gorgeous new residential project, Third Avenue. The outcome: I wrote/edited keyword-driven copy for the new website, including the About page, and the sustainability, landscaping, architecture and selections content. Testimonial: You can read Sonja’s kind words […]

Client love: website copy for Ouwens Casserly Projects

Client: Ouwens Casserly Projects The brief: Adelaide-based property developer Ouwens Casserly Projects was looking for website copywriting and editing services for its new sustainable urban development, Third Avenue. After some interstate phonecalls and emails to consolidate the brief, Little pink typewriter got typing. It was a super-tight timeframe, but we got there! I wrote/edited keyword-driven copy for […]