“How to write product content without sounding too salesy” probably seems like a contradiction in terms. After all, isn’t that the point of product content – to sell? Well, yes. But not immediately. First, you have to build trust. Writing product content can be tricky and it’s easy to default to “listing the specs” and […]
I recently wrote about how much I love supporting local businesses and how you can support small business. But I got a bit of a shock when I saw my own mug in my social media feed, as I was featured by local business directory and fellow small business cheerleaders, Mt Lawley Assist. “We’re […]
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