Blog posts are a critical part of any content marketing strategy. So, not surprisingly, as part of my content marketing services for many of my clients, I write, edit and / or publish blog posts. Ensuring there is a diverse content mix, the blog posts might be: News articles Project wins / updates Service spotlights […]
Client: Arup The brief Global advisory, design and engineering consultancy Arup engaged Little pink typewriter to co-write a thought leadership article about their urban design disciplines, including engineering, landscape architecture, acoustics, lighting, and safety and security. Working with the marketing manager in Sydney, via email and phone, we worked through the brief and finetuned the […]
As our good friends, Extreme, once sang, “More than words… is all you have to do to make it real…” Okay, 90s music references aside, for those who don’t know, while I’m primarily all about the words, I offer “more than words”… My all-inclusive or add-on service, Content Plus, goes beyond the words. As well […]
A lot of my clients have been requesting thought leadership articles of late – which is great, because it’s one of my favourite types of content. You’ve probably heard the term, thought leader, but might be wondering what it’s all about and whether it’s worth the effort. Well… It’s a great way to share your […]
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