Two (or more brains) are better than one!
As someone who generally provides words and project management, I often collaborate with graphic designers and/or web developers to deliver a project/product.
We need each other to deliver a professional product and outcome for our clients.
My graphic design / web development / design colleagues wouldn’t be offended if I said they shouldn’t be writing copy, just as I wouldn’t be offended if they said I shouldn’t be attempting graphic design or web design and development.
We have different skill sets, and respect them, er, respectively.
But it’s not about us; it also has time and cost benefits for our clients.
Why it works
Having a collab partner – or team – brings time and cost benefits.
I can take care of the copy and manage the overall project / client, and, potentially concurrently (depending on the project / product – sometimes you’ll need the copy first), the graphic designer / web designer / web developer can take care of the design / development.
Likewise, the graphic designer / web designer / web developer can manage design projects, and bring in copy from me as needed.
There’s still only one point of contact – so no double-handling.
Virtual teaming brings added bonuses
Given that we provide digital work, locations and timezones become irrelevant.
Sometimes the timezone difference works in our clients’ favour because it actually gives us more (working) hours in the day, particularly considering many digital creatives work flexible hours, rather than nine-to-five.
Copy + design + development = creative symbiosis, regardless of location and timezones.
It’s a beautiful thing.